Amazon Chrome Extension - A Guide To Scale Your Online Business

Most sellers on Amazon are making a fortune every month! If you're also looking to expand your business offerings on Amazon then you’re in the right place. In this article, you will find out how an Amazon Chrome extension can help you scale your online business and beat the competition. 

 

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“If you don’t build your own dreams, someone will hire you to build theirs.”

How many times have you come across this iconic quote by Tony Gaskins? Anyone who dreams of getting out of the rat race and starting their own business has definitely resonated with it.

If you’re reading this blog, then chances are you’ve already kicked off your entrepreneurial journey or you are right in the midst of it. And if you’re in search of the hottest idea to bet your dollars on, then you can’t go wrong with…

“Start selling online”

From a VC investor to the self-proclaimed “business guru” on YouTube, everyone is talking about the immense potential of the e-commerce industry today, and if not them, the pandemic has surely convinced us so.  Just have a look at the revenue growth of Amazon which reached almost 470 billion U.S. dollars last year! 

Source - Statista 

So quite justably becoming a seller on Amazon can be one of the best ways to get your feet wet in the e-commerce game as it can provide several benefits, primarily : 

1. Ease of entry 
2. Exposure to a large number of potential customers even out of your physical geographic boundary (virtually = internationally)
3. Access to world-class logistics 
4. Low marketing cost 

However, do be wary of the intense competition you’ll face in the marketplace where over 6 million third-party sellers are competing for the largest piece of the pie!
Thinking about how you’ll navigate this competitive marketplace? 
Win over your customers with strategic planning and the help of a special chrome extension called Amazon Chrome extension that will help you carve out the largest piece of the pie, enough to give you a sugar rush!

 

Discover the Top Product Categories to Sell on Amazon 

Before we start discussing the nitty-gritty of an Amazon Chrome extension, let’s address the most important work of a seller on Amazon - figuring out the right products to sell. Amazon is a huge marketplace where you can find anything from a  toothbrush to an LCD television… so clearly, the scope is unlimited! Considering that, if you’re looking to expand your ecommerce catalog or start from scratch, it's important to do thorough research and keep tabs on the competitiveness of the category, the profit margins, and the demand for the product. To help you get started we’ve come up with a list of some of the hottest product categories selling on Amazon these days. Check it out and commence your research: 

 

Why Use an Amazon Chrome Extension 

Did you know that most Amazon sellers make at least $1,000 per month in sales, and the sales of some super-sellers can even range more than $100,000 per month?! Combine this with all the other benefits of selling on Amazon and you’ve got your perfect recipe for sweet success! But wait a minute… you’re not the only one who’s figured out the combination to the safe of online treasures… we are observing new sellers onboarding the Amazon express every day as they grasp how convenient and profitable it is to launch an ecommerce business on the platform. And that’s just the third-party sellers, don’t forget you’ll also have to compete with Amazon’s in-house brands that dominate almost all categories on the platform! Looking at these facts you can’t help but wonder how a seller will survive in this highly competitive marketplace, isn’t it?

Well, you can take it easy because your Amazon Chrome extension will make sure that you not only survive but thrive on the platform while giving your competition a good run for their money! Let’s have a look at some amazing benefits of using an Amazon Chrome extension:

 

Scale Your Business on Amazon 

The main objective of any online seller is to scale their business and generate more revenue. The simplest way to achieve that would be to sell more products and acquire new customers. This might sound simple but trust me it's way more complicated than you think, especially on a competitive platform like Amazon where you’ll have to stay on your feet and constantly make informed decisions. Check out some impressive cases where your extension can help you make better decisions and scale your business: 

1. Your chrome extension can offer AI-driven keyword harvesting functionality. This intelligent keyword inspecting feature allows you to quickly discover high-demand keywords in your respective product category and optimize your Amazon listings. 
2. It allows you to make better strategic decisions by giving you access to a comprehensive dashboard that will give you both real-time and in-depth insights into your and your competitor’s performance.
3. You can tailor the way your custom Amazon Chrome extension behaves that’s best suited to your business requirements. So, based on your business strategy you can customize your dashboard, filter results, change settings and quickly share or export data in CSV format. 
4. Become the favorite seller on Amazon by leveraging AI/ML technology to track customer reviews & product feedback and constantly improve your offerings & assistance.

 

Automate Store Management 

When you’re trying to scale your business and compete with millions of sellers online, you don’t have the time or resources to waste on repetitive manual tasks, right? Also, Just imagine the edge you’d get over your competitors if your extension is accurately automating all the strategic adjustments in the blink of an eye, you’ll always stay one step ahead! Sounds awesome? Then, quickly check out some amazing examples of how you can take advantage of this feature: 

1. You can automate price adjustments of your listed products on Amazon to make sure you offer the best deals among all your competitors. And don’t worry you’ll always be in control of your listings because all these adjustments will be based on your set rules and parameters for the respective SKUs. 
2. Sellers can automate their inventory management on Amazon, this feature is especially useful for FBM (fulfilled by Amazon) sellers who want to accurately manage their listings and inventory and eliminate the scope of errors and time wastage.
3. Automating monthly FBA audits and reimbursement claims is another key functionality. This way you can keep track of your inventory at Amazon’s warehouse and even hold Amazon accountable for any loss or damage of stocks you’ve shipped to their warehouse without dealing with huge dataset reconciliation challenges and manual efforts. 
4. You can also automate bulk product uploads where your chrome extension will update stock levels, edit & upload images, list products in respective categories, and even generate bulk product descriptions! 

 

Access in-depth Insights 

It doesn’t matter if you’re trying to start your business on Amazon from scratch or just expanding your existing product portfolio, you need to conduct detailed research and  analysis to make the right moves. However, collecting data manually from a huge ocean like Amazon is nearly impossible. Instead, using an Amazon Chrome extension will allow you to collect valuable insights in a flash. You can scrape any sort of data you want like product prices, seller information, product description, customer reviews, top-selling product lists, and more. Then, your Amazon Chrome extension will take this collected data further to make actionable recommendations to:

1. Conduct effective pre-launch market research that will help you study product demand, keyword research, market trends, sales analysis, earning potential, profitability estimation, competitor insights, and more.
2. Your Amazon Chrome extension can help you conduct accurate demand planning and forecast trends based on data collected across the entire platform and your existing stock levels. This way you can maintain healthy stock levels without running the risk of over or understocking. 
3. Amazon Chrome extension’s analytics functionality will help you estimate a product's potential sales success by evaluating all the fees and costs involved. As a result, you can generate a robust pricing strategy, generate realistic sales margins, return on investments, and improve your sourcing choices.
4. Stay one step ahead of the competition by accessing in-depth insights on your competitors like price changes, inventory levels, sales history, bestseller ranks, customer reviews, and more. 

 

Affective Marketing & Promotions 

With increasing competition on Amazon, a growing number of sellers are engaging in various promotional and marketing strategies to stay ahead. A recent survey conducted by Statista revealed that around 88% of retailers advertise their products on Amazon! In order to enhance your sales pipeline and improve your profits, it’s wise for you to engage in various promotional and marketing activities as well. Check out how your Amazon Chrome extension can help you with this:  

1. Your Chrome extension will help improve your Amazon search engine optimization by giving better suggestions for your targeted keywords, product titles, product descriptions, images, etc. This will significantly increase your chances of ranking in the top results for your targeted keywords.
2. You can also automate your monthly paid promotional strategy on Amazon, where based on your specified logic your extension will automatically adjust your keyword bids based on real-time performance analytics. This will also help optimize wasted ad spend and remove bids from any irrelevant keywords.
3. Your Amazon Chrome extension can automatically generate timely promotional offers on Amazon like lightning leads, percent-off promos, discount coupons, and promo codes for specific product listings on Amazon.
4. You can also automate sharing the newly generated promotional deals and offers instantly on all your social media platforms and email list, making your marketing activities oh-so-convenient!   

 

 

You may also want to check out our guides on :

1. eBay Chrome Extension 
2. LinkedIn Extension  
3. Facebook Extension 
4. Twitter Extension 
5. 10 Gmail Chrome Extension Ideas For Your Business !
6. Password Chrome Extension 

 

‘Must-have’ Features To Include in Your Amazon Chrome Extension

Now that you’ve seen all the reasons and data behind why you should go for an Amazon Chrome extension, let’s have a quick look at the ‘must-have’ features for your custom chrome extension: 

 

 

How Much Does it Cost to Build Amazon Chrome Extensions?

Depending on your specific needs and functionalities you wish to incorporate, the price of developing your Amazon Chrome extension can vary greatly. I've already covered a variety of features and functionalities that may be added to your chrome extension that can have a big impact on the development costs. The following are some of the major variables that affect the price of developing a custom Amazon Chrome extension:

1. The number and type of features you want to include in your software
2. The timeline of the project
3. The software framework and logical complexity

There are several more factors that will affect the cost of development, however, to give you a ballpark figure for developing an Amazon Chrome extension would be around $10 to $30K and can go higher if you want a more sophisticated and feature-rich product. The best way to get the most accurate estimate would be to sit with your development team and chalk out the entire framework and components to be included in your extension, remember to be very specific and address all your pain points and business requirements in great detail. 

Here's a generic guide on how to find developers that may ease the process for you and help you find the right team!

 

Why is Developing Amazon Extension With BinaryFolks a Good Idea?

If you are in search of an experienced Amazon Chrome extension development team to pace up your business, BinaryFolks can help you out. Our skilled & experienced software developers have hands-on expertise in delivering a wide range of projects for clients from various industries. Unleash every inch of potential your Amazon extension could possibly have and let BinaryFolks uplift the growth graph for your business. Here's what to expect if developing your Amazon Chrome extension with BinaryFolks : 

 

Conclusion

Okay, now I have to ask, what do you think… Are you ready to scale your business on Amazon? 
Or, do you have more questions?
Let’s get started with a no-obligation consultation that is free of charge!

 

Let’s Plan Your Amazon Chrome Extension